Privacy Policy
Effective Date: December 16, 2025
We here at WattWash values your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit wattwash.com and any related pages we use for quotes/scheduling, and when you interact with our advertising and marketing.
This policy is designed to cover common online ad campaign activity (lead forms, tracking pixels, call/text follow-up, conversion reporting, etc.).
Information We Collect
Information you provide to us
When you request a quote, book a consultation, or contact us, you may provide:
Contact information (name, email address, phone number)
Service location (address, city, state, postal code)
Service details (service type, property type, and any notes you submit)
Communications (messages you send via form, email, phone call, or text)
Information collected automatically (online tracking)
When you visit our Site, we (and vendors we use) may automatically collect:
Device and browser data (IP address, device type, browser type, operating system)
Usage data (pages viewed, clicks, time on site, referral/source pages, approximate location based on IP)
Cookies and similar tech (cookies, pixels, tags, SDKs, and similar technologies used for functionality, analytics, and advertising)
Information from third parties
We may receive information from:
Advertising platforms (when you click an ad and later submit a form)
Analytics providers (Site performance and usage insights)
Social media platforms (if you interact with our profiles or content)
Scheduling/CRM tools (when you submit a lead form or book an appointment)
How We Use Your Information
We use information to:
Provide quotes, scheduling, and customer support
Deliver our services (including coordinating cleaning, maintenance checks, and removal & reinstallation services)
Communicate with you about requests, appointments, updates, and follow-up
Improve our Site, services, and operations
Maintain security, prevent fraud, and enforce our terms
Comply with legal obligations
Advertising, Analytics, and Lead Campaigns
We run online advertising campaigns and use analytics tools to understand performance and improve marketing effectiveness.
What this can include
Conversion tracking (measuring when a visit or ad click leads to a form submission, call, or booking)
Remarketing/retargeting (showing Watt Wash ads to people who previously visited our Site or engaged with our content)
Audience building (creating custom audiences and sometimes “lookalike” audiences based on engagement, consistent with platform rules)
Attribution (using tracking parameters like UTMs and similar identifiers to understand which campaigns generate leads)
Call/text performance measurement (tools that help measure which campaigns generated calls, texts, or appointments)
Offline conversion reporting (when applicable)
In some cases, we may share limited conversion signals back to advertising platforms (for example, that a lead became a customer) to measure campaign results. Where used, this is typically done using limited identifiers (which may be hashed) and subject to platform rules and applicable law.
Text Messages, Phone Calls, and Emails
If you provide your phone number or email, you may receive communications from Watt Wash about your request, appointment, quote, and services.
Text messages (SMS)
Message frequency may vary
Message and data rates may apply
You can opt out of marketing texts anytime by replying STOP (and reply HELP for help)
Even if you opt out of marketing, we may still send important transactional/service messages (like appointment confirmations) where permitted by law
Phone calls
Calls may be monitored or recorded for training/quality where permitted by law and with appropriate notice.
Emails
You can opt out of marketing emails using the unsubscribe link in the email (service emails may still be sent).
How We Share Information
We do NOT sell your personal information for money.
We may share information in limited situations, such as:
Service providers (website hosting, forms, scheduling, CRM, analytics, advertising support, email, call/text tools, payment processing)
Advertising/analytics partners (to measure ad performance, limit fraud, and enable marketing as described above)
Legal and safety reasons (to comply with law, respond to lawful requests, or protect rights and safety)
Business transfers (if Watt Wash is involved in a merger, acquisition, financing, or sale of assets)
We do NOT share your information with unaffiliated third parties for their own marketing purposes.
Cookies and Your Choices
You can control cookies in several ways:
Adjust your browser settings to block or delete cookies
Use privacy controls offered by certain ad platforms (ad preference settings)
Opt out of some interest-based advertising via industry programs (availability varies)
If you disable cookies, parts of the Site may not work properly.
Do Not Track: Some browsers offer “Do Not Track” signals. Because there isn’t a consistent standard, we may not respond to all DNT signals.
Data Retention
We keep personal information only as long as reasonably necessary to:
Provide services and support
Maintain records for operational, legal, tax, or warranty needs
Resolve disputes and enforce agreements
Retention periods vary depending on the type of data and why we collected it.
Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect information. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
Children’s Privacy
Our Site and services are not directed to children under 13, and we do not knowingly collect personal information from children under 13.
State Privacy Rights
Depending on where you live, you may have rights to request access to, correction of, deletion of, or a copy of certain personal information, and to opt out of certain types of processing (such as targeted advertising).
To submit a privacy request, contact us using the information below. We may need to verify your identity before completing your request.
Third-Party Links and Social Media
Our Site may include links to third-party sites and social platforms. Their privacy practices are governed by their own policies, not ours.
We may update this Privacy Policy from time to time. We will update the Effective Date above when changes are posted.